CMCA DEVELOPED AN INNOVATIVE ARTIST SERIES COLLABORATION TO EXPAND T.RUTT’S BRAND REACH BEYOND THE “FINANCIAL” MARKET AND BUILD AFFINITY WITH A NEW AUDIENCE.
WE CURATED AND MANAGED THE ARTISTIC PROCESS CREATION OF THE LIMITED EDITION T.RUTT BRANDED TESLA MODEL S DESIGN AND BUILT INTERACTIVE MICROSITES HOUSING ARTIST BIO, ARTWORK, DESIGN CAPABILITIES, BLOG, AND EVENT INFO. WE DESIGNED ALL COMMUNICATION, INCLUDING DIGITAL ADS, WILD POSTINGS, AND VIDEOS.
WE ROLLED OUT A T. RUTT POP-UP GALLERY IN MULTIPLE AREAS AROUND MIAMI’S ART DISTRICT DURING ART BASEL 2014.
